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The Best Tools for Easy Social Media Content Creation

 
A good social media profile contains engaging content which includes the likes of images and videos. Creating content for your business website or social media can be troublesome if you aren’t using the right tools or if you don’t have much experience, however there are some great tools on the web which can help you create better content. Here’s a roundup of the 4 best tools.

1. Canva
Canva is a great FREE tool to help you create all types of content, from Facebook posts to Presentations. Another design which you can create with Canva is infographics. Infographics are a way of sharing information and data in a concise format. Some of the best infographics can get thousands of shares on social media because people find them useful and informative.

canva

 

2. BeFunky
BeFunky contains a photo editor and a designer, which makes it the-go-to tool because it’s incredibly easy to use. The photo editor is useful for cropping and resizing photos, but also contains some touch up tools. The designer contains all the tools you need to create Facebook ads, brochures, social media headers or even business cards. BeFunky is a good all-rounder tool and most of its features are free.

befunky

 

3. Buffer
Buffer allows you to schedule, publish and analyse all your posts in one place. It is appealing to those who don’t have time to post updates constantly themselves or those who prefer to schedule their posts to go out at a specific time. Did you know that the best times to post for Twitter are between 1pm-3pm and the best times to post to Facebook are 1-4pm? Buffer also has its own photo editor ‘Pablo’ which allows you to create squares ideal for Instagram posts.

buffer

 

4. Magisto
Magisto is a free video editor that lets you create videos to share on your social media platforms. Videos are brilliant for showing off a new product or introducing your team to your customers as it helps create emotional connections. Remember that you can share your videos on YouTube and Vimeo to increase video views!

magisto

These tools can help to increase your engagement on your social media profiles, which can lead to increased website visits and ultimately more sales. Twitter have announced that adding video, links and photos all result in an ‘impressive boost in number of re tweets.’

Check out my other blog post on why social media is a powerful tool for small businesses for the reasons why small businesses should be using social media.